Display ads can work wonders for driving traffic to your business!
In fact, online banner ads can give potential buyers a better idea what you offer before they even click on your ad because they can visually see your product at a glance. If it appeals to them, they click on it and visit your site. If it doesn’t they don’t. The value is in the branding and the clear image you can portray that entices and excites your target audience.
Check out a Few Examples Here:
New Display Campaigns start with Building a Custom Audience. We analyze your market, your competition and start building your custom audience based upon a variety of factors including but not limited to Age, Interests, geographic location and more. campaign with strategic Ad groups that contain highly targeted keyword phrases. This ensures relevancy in the eyes of Google. This is important to ensure we showcase your banner ads to the target prospects likely to have an interest. We then select the types of sites we want to showcase your ads to ensure they are relevant and make sense for your offering.
Here are the key things we will do to get your campaign off the ground and bringing in targeted traffic!
We discuss your business to determine the target demo of your likely customers. This determines where your display ads will be showcased and to whom.
We’ll analyze your ad campaign to continuously look for new ways to capitalize on where and when to showcase your campaigns for optimum returns.
Depending on the goals of the campaign we will provide new recommendations about ways to continuously increase lead generation and sales conversions.
Often times, businesses don’t have a profitable landing page or complete sales funnel. We offer advanced sales conversion strategies to ensure your ad campaign is profitable.
The Google Display Network is the most wide reaching network available today. Thousands of high traffic sites that offer banner placement are available. However, Google is not the only game in town. We also showcase our display ads on additional networks to expand your reach!
Remarketing allows you to show ads to people who have previously visited your website or used your mobile app. Dynamic remarketing takes this a step further, letting you show previous visitors ads that contain products and services they viewed on your site. With messages tailored to your audience, dynamic remarketing helps you build leads and sales by bringing previous visitors back to your site to complete what they started. Our Campaigns offer standard and dynamic remarketing strategies.
Google Shopping Ads, also known as Product Listing Ads are Google’s paid shopping advertisement program, which includes the Google Shopping data feed, the Product Listing Ads and the Google Merchant Center dashboard.
Google Shopping Ads show on Google when someone makes a search for your products on Google.com. Your customer will see a picture of your item, its price, and your store name. Customer who click on your ads will be directed to your website where they can buy your item.
Google Shopping is consistently rated as the best choice for online merchants. It’s proven to generate the most traffic and profit for online businesses. By showcasing your product images and prices, when done strategically, it entices more clicks, and more sales I.e. conversions). However, by testing pricing and images we can continuously improve on your results over time. This is why consistent testing and management is crucial to ongoing success.
We often find that businesses are not using landing pages at all for their paid campaigns. This can be a massive mistake. Landing pages are a powerful weapon in an advertisers arsenal because they can be designs specifically for a product category or service offering that captures the attention of the person clicking on the ad and gives them 1 clear decisive action to make. Increased urgency and special incentives can be introduced to even higher success.
Our team can help you take advantage of this by creating custom landing pages for your business.
Responsive landing pages are a very important part of getting leads and sales from your Display ads. We have a team of designers that will ensure an effective strategy including landing pages, sales funnels and other conversion strategies are recommended.
Let us improve your campaign with a custom landing or a complete sales funnel solution. Talk to an Display Ad Pro Today!
When people leave your website, remarketing helps your business reconnect with them online by showing them relevant text and banners ads as they browse the web, search on Google or even use mobile apps. You’ve probably seen this yourself in your own life. You’ve probably gone to a website one day, and the next day you see that website’s banner ads all over the internet. Some might think this is annoying, but the fact is this works and brings people back and helps brand your company too!